New helmets, glasses and bibs from innovative Ekoi
Ekoi’s company mantra is ‘cycling differently’, and since the company was founded back in 2001 its CEO Jean-Christopher Rattel has aimed to produce high-quality cycling clothing that's available direct to market for a much lower price than the competition. Gallery: The weird and wonderful world of Eurobike 2017 Eurobike 2017: latest news and show highlights Rattel’s other aim is to make Ekoi more of a community by actively encouraging feedback from customers, opinions good or bad, along with plenty of long term, real world testing to inform the brand and help it to improve products. Olivier Roux, Ekoi's export manager, tells us: The relationship is vital, be it through the website or our Facebook page (with over 40,000 members) we get direct feedback on products and how we can improve. For instance, if something shows a problem we can remove it from sale within days and provide alternatives." In addition ...
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