In Pictures: Bianchi's Classic Bikes
James Spender 19 Sep 2018 We head to northern Italy for a closer look at the classic creations that have helped define the brand's rich heritage This article was originally published in Issue 74 of Cyclist Magazine Words James Spender Photography Mike Massaro What better place to start hunting down forgotten gems than the oldest marque in the game? Founded in Milan by Edoardo Bianchi, the Italian company lays claim to being the longest surviving name in the business, with a heritage dating back to 1885. Over its 133-year history it has won pretty much every race going, with riders such as Fausto Coppi, Felice Gimondi, Marco Pantani, Mario Cipollini and Jan Ullrich, and is still notching up victories today with the LottoNL-Jumbo team. Bianchi’s pedigree is as rich as its bikes are diverse, so when Cyclist visited the Bianchi factory on the outskirts of Treviglio in northern Italy, we ...
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